Monday, October 1, 2012

Noel Douglas


Noel Douglas is a designer and lecturer; a lot of his work has some brilliant politically sharp messages slicing through with a dash of satire to boot. My personal favourite being a poster of the ever-wonderful Mr Brown, there are also a few mocking Brown’s predecessor hanging about on: http://www.noeldouglas.net/, definitely worth a visit.



Noel is also organising a movement called Occupy Design born out of the tents of St Pauls last year, it has been thriving ever since. I definitely recommend giving this a visit: http://occupydesign.org.uk/ 

I’m a firm believer of ‘designing for the revolution’ and all that jazz. In an industry which is seemingly built upon selling dog food to the poor *nods towards the First Things First Manifesto* it’s time we see that with great power and over use of corporate Helvetica comes great responsibility and kerning. 

I asked Noel the same question I’ve been asking all my interviewees, ‘where are all the women?’ For some time there has been a little voice in my head saying: 'Some of them have kids, they set up a family and they’re too busy doing the school run to fix that baseline grid anymore’ although, it might be true for some, but is it necessarily true for the majority?

After some serious thought I realised I was too focused on trying to find a reason, any reason, expect the most apparent one, I was avoiding the obvious. Noel pointed out, brilliantly so might I add, that “saying women are affected because of kids, is not to be sexist and to presume women look after kids and men don't: it's acknowledging that in our sexist societies things are structured to make it as difficult as possible for women to escape these pressures.” This would go fittingly in the chapter of my dissertation entitled: Screw You Society You Oppressive Bastards.

According to my research so far and general chats with strangers, it seems that society has a lot to answer for. Society and culture: studio culture to be more precise. In the majority of the studios I’ve worked at, men have outnumbered women, that’s just an observation not an accusation (I promise). The women in those studios were fantastic and ‘gave as good as they got’.  Noel pointed out how there’s “very much a lads culture in a lot of graphic design which again doesn't allow for quieter or less confident/loud voices which also adversely affects women” Agreed, this ‘lads culture’ becomes more apparent in the really competitive work environments, we’re talking about those in top 5% of their profession.

But there’s also the working culture. Every designer here knows those 3am panic deadlines. Those endless cups of coffee. The technical-end-of-workdays at 5.30pm, which actually end somewhere closer to 9:30pm. Constant checking emails in case that arsehole from the printers has gotten back to you with a quote. Having lunch over a keyboard. Laptops also becoming multipurpose pillows. Re-touching that logo for the 7th time halfway through dinner despite the fact you’ve told your client you were only going to do the one revision. This culture, in the words of Noel, “mitigates against people when they have children or caring responsibilities. These cultures are bad and stop women from being able to work and develop careers, the 'design industry' is very unprofessional in this sense (and the same goes for internship culture) and that is, in part, because it is made up of smallish studios dominated by strong characters; who are usually men.”

Oh and don’t even get me started on the pay gap. Having a uterus has become even harder under this coalition. Noel also commented on how the “lack of childcare, lack of flexible working patterns, and the fact that in most relationships the man will still be paid more (often for the same work) mean many people have no choice, especially financially, but to break the woman's career not the man’s”. Now multiply that by the cuts and these ‘austerity measures’ we’ve had cooking up as of late and you’ve got yourself a recipe for some lightly salted patriarchy poached with a side of braised capitalism (celeriac puree is optional).

Before I head off, the above metaphor has left me rather quite peckish, I think this ponder-rant leads me nicely onto the next. It’s not just women. Bad studio culture? How about stay-at-home dads affected by it? Lads culture? Needing to be shouty to get anywhere? Can we still realistically pursue a career in design with today's economic climate? A lot of the above mentioned isn’t just affecting women. There’s a whole chunk of minorities who are being under represented in design industries because of this. Where are the women? I think it should be 'Where is everybody?'

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Thank you to Noel Douglas for answering all my questions and also all his fantastic work with Occupy Design (another shameless plug: http://occupydesign.org.uk/

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